Plans to transform Wimbledon town centre have been revealed.

Merton Council has made public its draft 'future Wimbledon masterplan' with an emphasis on greening the town, bigger buildings and more cultural spaces at the forefront.

The masterplan was set out in such a way where the town was sectioned off into 13 different areas, ranging from The Broadway to Wimbledon Hill to Dundonald Yards, and would guide the council's approach to its development through to the 2040s.

Love Wimbledon BID has played a role in developing the masterplan for nearly five years and its CEO, Helen Clark Bell, was pleased to see it finally come to fruition.

"Having worked with Merton Council and the Design Council on the initial design competition in 2014, it is great to see so many of these initial ideas being brought forward to give Wimbledon town centre a strong vision and aspirations for managed growth over the next few decades," she said.

"We are particularly keen to see the emphasis on greening of the town and improvement of public space to enhance the pedestrian experience as this is paramount in the development of any town.

"We look forward to hearing the views of local businesses, landowners and other stakeholders during this consultation to ensure that Wimbledon further develops as an attractive town for commerce, which in turn delivers a great place for individuals, either as residents, employees or visitors to enjoy their leisure time.”

As Ms Clark Bell noted, the greening of Wimbledon is an point that gets mentioned multiple times throughout the report, stating that there are "plenty of opportunities to transform the streets with poor environmental quality and give space back to pedestrians."

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But the construction of more, and bigger buildings, is also on the agenda.

"We need growth in Wimbledon and we need to plan it to secure the best quality we can for our town centre," the report read.

"The townscape and topography is not suitable for high rise towers (in comparison to Nine Elms, Croydon and the City) but Wimbledon does need to become more dense and accept a moderate increase in heights to accommodate future growth."

This was echoed in the plans for 'St George's quarter' as well as 'station south' where it highlight the potential to increase building sizes to 12-14 and 14-16 storeys respectively.

Findings from a survey of the public's perception of Wimbledon also highlighted some worrying trends.

The survey found that a large portion of the community disliked the buildings and public spaces in town.

Leader of the council, Stephen Alambritis agreed with this and said the goal of the masterplan was to fix these issues and bring a more vibrant feel to the community.

"You come out of Wimbledon tube station and it's not very appealing when you look around," he said.

"There have been some improvements with things like Metro Bank and Joe and the Juice, but it does need further attention."

He said the council would continue to work with residents and shopkeepers alike to make the masterplan a success.

"If you could design a town centre you wouldn't design it like they did in the '80s, which is what it looks like now.

"It is certainly an exciting opportunity to improve on Wimbledon."

Comments on the masterplan will be accepted by the council until December 7.