An events organiser has apologised to festivalgoers in Morden after its queueing system was branded "dangerous" by social media users.

One-day festival Eastern Electrics took place in Morden Park on August 5. On arriving, thousands of attendees found themselves in huge queues to get onto the site.

According to Facebook comments and tweets, some people climbed over the barriers, and many were crushed in the chaos to get into the event, which was headlined by British DJ Carl Cox.

A spokesperson for the festival told Wimbledon Guardian they were well aware of the queue on the day and had been working with individual guests to resolve issues.

On Saturday, August 19, the festival posted a public apology on its Facebook page. It said: "It is never our intention for customers to have a negative experience at our events, your experience is paramount to the design of the festival and we’d hate you to think otherwise."

The festival admitted that the queueing system used every year didn't work in Morden Park this year. It was the first time the festival had taken place at the location, having previously set up at Hatfield House in Hertfordshire.

It said they were looking at creating a smoother entry system with more lanes, a different barrier system and an adjustment to processes on the front door.

Eastern Electrics is asking for feedback in a survey which can be found here:

Fifty pairs of tickets are up for grabs for completing the survey.